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Respondent Engagement in a Hyper-mobile World

“The more things change, the more they stay the same.” Considering the impact of technology on every aspect of the research process, the business of customer insights can seem like an entirely different ball game than even 20 years ago. But certain guiding principles still apply including the fundamental role of respondent engagement. Finding and …

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How To Avoid Data Fraud & Improve Data Quality

Data fraud. Two words that strike fear into any business that deals with data. Which, let’s face it, applies to 99.99% of businesses these days. Data fraud is a nasty business that involves unscrupulous people deliberately skewing data for personal or professional gain. For example, the same respondent may duplicate a high quantity of survey …

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Exciting developments at the Quest Group!

Quest Global Research Group Inc (“QGR”), trusted leaders in the market research space who created the Quest Mindshare and SampleGurus brands, have successfully traversed the ebb and flow of the Market Research industry through careful positioning and consistency in their service offering. In their 19 years of experience, the need to evolve as a company …

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Quest Mindshare reaches new heights with the integration of SampleNinja’s panel management solution

As the premier sample supplier, we at Quest have provided our clients access to precise global audiences for over 19 years. Staying true to our desire for continuous improvement, we have enhanced our panel management system by integrating the leading-edge panel management software of SampleNinja. This partnership allows Quest to seamlessly deliver quality insights even …

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How to Recruit Quality Panelists in an Era of Fraud

In an era of heightened concerns around fraud, recruiting quality panelists is more critical than ever. This is a high priority here at Quest Mindshare, one of the largest international B2B and B2C data collection providers with online panels that span the globe. Thanks to innovative technology and industry experts, Quest Mindshare is a leading …

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Quest Mindshare supports IIEX Regional Events 2022

Quest Mindshare is proud to be a part of GreenBook’s flagship event series, the Insight Innovation Exchange; a series built on the idea that it takes collaboration, innovation, and honest conversation to collectively advance the industry in the best way forward. As such, some of the most disruptive innovations and ideas are brought to the …

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Q1 2022 Newsletter

The online panel universe includes the youngest of consumers. Dive into the minds of the littlest in adult-assisted research with Quest and gain great access to the insights of families, moms and dads, preschoolers, youth, teenagers and young adults. Your online surveys should include the highest of engaged and responsive recruits that have been vetted …

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International Women’s Day 2022: Together we #BreakTheBias

As we celebrate International Women’s Day 2022, we lift the voices of our women employees, highlighting their diverse experiences and thoughts about inclusivity. Their insights help #BreaktheBias by not only describing their experiences but advocating for change. We asked a few of our women employees to share their perspectives on topics surrounding inclusivity and equality. …

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